Posts by: Kevin Kernen

Smart Ways Libraries Are Using MessageBee for Targeted SMS and Email Engagement

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When libraries say “We have an outreach problem,” they usually have an engagement problem. The programs are there. The services are there. The interest is often there. What makes the difference is whether the right people actually engage with the message at the moment it matters. That’s where MessageBee from Unique Library comes into play. … Continue reading “Smart Ways Libraries Are Using MessageBee for Targeted SMS and Email Engagement”

A Note from the Unique Team After PLA Minneapolis

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Thank you for your interest! Unfortunately, we have given away all of our stickers. Hello All, Taking some time to reflect back on PLA in Minneapolis, I wanted to share a few takeaways from conversations I had throughout the conference. The tone across the exhibit hall felt very grounded in the day‑to‑day realities public libraries … Continue reading “A Note from the Unique Team After PLA Minneapolis”

Who Are Virtual Patrons?

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As libraries expand beyond physical buildings, the concept of the “patron” has evolved. Increasingly, libraries serve users who may never walk through the front door yet rely heavily on library services. These individuals are commonly referred to as virtual patrons—and understanding who they are is essential for designing effective, inclusive library services. Defining the Virtual … Continue reading “Who Are Virtual Patrons?”

Automatically Renew and Register Patron Cards: How Unique’s Secure and Automated System Stacks Up

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Libraries need borrower systems that reduce workload, protect access, and remain predictable over time. While many vendors offer online renewal or registration tools, most only partially automate the process. Unique stands apart because it delivers true end‑to‑end automation—and pairs it with clear communication for patrons and staff alike. Our new Automated Borrower Renewal and Verified … Continue reading “Automatically Renew and Register Patron Cards: How Unique’s Secure and Automated System Stacks Up”

Every Message, Every Patron, One Place

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Library communication can be complicated. Between email newsletters, SMS alerts, voice notifications, and reporting, staff often spend more time learning and switching between systems than actually connecting with patrons. MessageBee solves that by putting everything in one place. Alerts, marketing campaigns, and reporting all live in a single platform, synced with your ILS. Staff no … Continue reading “Every Message, Every Patron, One Place”

Ten Libraries Expand Patron Communications With MessageBee From Unique

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Libraries across ten states have launched new MessageBee services, enhancing patron communication through SMS and email channels. Allen Public Library in Allen, Texas launched MessageBee SMS. This new service provides staff with an automated and reliable way to deliver timely text notifications that keep patrons informed and engaged. Cooperative Computer Services, a consortium in the … Continue reading “Ten Libraries Expand Patron Communications With MessageBee From Unique”

2025 Patron Services Survey: What can we learn from each other?

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Last year, we asked libraries how they were handling the day-to-day realities of patron service — online and in-person. This year, we asked again. The goal wasn’t just to repeat the questions, but to see what changed. We want to take a look at how libraries are handling patron service struggles and successes. Below are … Continue reading “2025 Patron Services Survey: What can we learn from each other?”

Preparing for Tax Season: The Questions Your Staff Will Hear

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Every tax season, call volume rises. We see it across nearly every library we support. Patrons want forms, dates, appointments, and help sorting out what’s available. Most of the calls fall into a small set of predictable questions. When staff have quick answers ready, the whole season feels calmer. These are the core items worth … Continue reading “Preparing for Tax Season: The Questions Your Staff Will Hear”

Staff Spotlight: Jen Hines

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Meet Jen Hines, one of Unique’s friendly and knowledgeable E-media and Customer Service Specialists in Library Services! With a rich background in administrative support and customer service, Jen brings both experience and enthusiasm to her role helping library patrons every day. Outside of work, Jen keeps life full of creativity and curiosity. She occasionally works … Continue reading “Staff Spotlight: Jen Hines”

Six Libraries Launch MessageBee From Unique in September

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Arapahoe Library District (CO), Augusta County Library (VA), Bedford Public Library System (VA), Blackwater Regional Library (VA), Richland Library (SC), and Waynesboro Public Library (VA) have all implemented new MessageBee services this month, expanding their communication channels and enhancing patron engagement. Arapahoe Library District in Colorado has launched MessageBee across all three communication channels—voice, email, … Continue reading “Six Libraries Launch MessageBee From Unique in September”