MessageBee Marketing Upgrade

MessageBee Marketing Upgrade

For Existing MessageBee Customers

MessageBee Marketing

Send beautiful, targeted marketing emails from the same MessageBee platform your library trusts for transactional email, SMS, and voice communication.

Transactional Communication Marketing Email One Staff Experience
3 Channels, One Place

Why MessageBee Marketing?

Everything you need to launch library marketing campaigns.

Expand your existing MessageBee service with marketing email that works with the same patron data and communication ecosystem your staff already use. Explore the three advantages of adding MessageBee Marketing.

1

One Platform

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One Platform

Add email marketing to the same MessageBee platform your staff already use for patron communications, without introducing another vendor, login, or disconnected workflow.

Bring all your communication together
2

Live ILS Sync

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Live ILS Sync

Use current patron data from your ILS without maintaining separate marketing lists or exporting a new file before every send.

3

Smart Segmentation

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Smart Segmentation

Create targeted audiences directly from library data to send more relevant campaigns to parents, new cardholders, active users, branch users, lapsed patrons, and more.

Level up your communication
Watch the Process

Creating a Dynamic List

Example Criteria

Current Library ILS Data

✓Parents with Children
✓New Cardholders
✓Lapsed Patrons
✓Active Users
✓Branch Users
✓Program Attendees
✓Digital Users
✓Teen Readers

Dynamic Audience Builder

Create powerful patron audiences directly from your ILS.

Because your MessageBee environment is already connected to your library workflows, Marketing can use current ILS records to build custom audiences without repeatedly exporting and rebuilding lists.

1Choose criteria already available in your ILS
2Create a focused patron audience
3Design and send from MessageBee
4Review campaign results in one place
Example Audience

Parents with Children

Use this audience to promote family programs, seasonal reading initiatives, children's events, and resources tailored specifically to households with young readers.

Automated Journeys

New Mover Journey

Welcome new cardholders with a series of emails that introduce library services, share the collection, highlight digital resources, and connect new community members with everything your library has to offer.

New Mover Journey welcome email 1
New Mover Journey welcome email 2
New Mover Journey welcome email 3

Everything Staff Need

Powerful marketing tools. Familiar MessageBee workflows.

✦

Simple Email Designer

Create polished, branded marketing emails with a simple editor built for everyday staff use.

✓

Dedicated Service

Your customer service and implementation team helps set up and maintain the MessageBee environment behind the scenes.

Already Use MessageBee?

Add marketing without starting over.

Add targeted marketing campaigns, audience segmentation, campaign reporting, and branded outreach to the platform your staff already know and trust.

One platform for every patron communication.

Transactional Email
SMS Notifications
Voice Notifications
Marketing Campaigns

Add Marketing to Your MessageBee Platform

See how easily your library can add ILS-connected marketing campaigns to the MessageBee platform your staff already use.

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Explore All Services

Solutions designed to improve patron communication, strengthen collection access, reduce staff workload, and support library growth.

Boost Circulation

Fine-Free Gentle Nudge

Recover long-overdue materials while preserving patron goodwill. Restore access, return items to circulation, and support the goals of a fine-free library.

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Patron Communication

MessageBee

Connect with patrons through email, SMS, and voice messaging from one library-focused platform. Improve outreach through the channels patrons use every day.

SMSPhoneEmail
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Frontline Support

Patron Services

Expand patron support with live phone and chat assistance. Reduce frontline workload while providing timely answers and a better patron experience.

PhoneChat
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Grow Membership

New Mover Service

Reach new residents soon after they move into your community. Targeted postcards build awareness, drive registrations, and help grow library membership.

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Protect Collections

Material Recovery

Bring valuable materials back into circulation through proven library outreach. Improve collection availability while maintaining positive patron relationships.

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Streamline Registration

Verified Borrower Registration

Simplify online card registration through automated identity verification. Reduce staff work, improve data quality, and give eligible residents faster access.

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Reduce Staff Workload

Automated Borrower Renewal

Renew eligible borrower accounts while validating patron information behind the scenes. Reduce repetitive tasks and maintain uninterrupted patron access.

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Library Solutions

Explore All Services

Explore solutions that improve communication, increase efficiency, strengthen patron relationships, and support library growth.

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