Marketing Toolbox
Grow and engage your patron base with these tools from Unique. Next-generation SMS, Email notifications, Phone messages from MessageBee and NCOA-enabled New Mover Service.
Take your marketing to the next level with these tools from Unique
Send new residents a postcard about your library
With the New Mover Service from Unique, send new residents in your area a postcard highlighting your library.
Using artwork that you design in tandem with Unique, coupled with our access to the National Change of Address Database, we can send postcards to a specific service area.
Whether by zip code or geo-coded shapefiles, Unique can precisely match your service area and send quarterly postcards on behalf of your library to the service area that you designate. Once the artwork is finalized and service area is specified, we handle everything else.
Level up your library communication
MessageBee is the definitive patron communication tool for your library. When we launched MessageBee, we wanted to create an all-in-one tool to make patron communication the easiest and best it can be.
Want to let people know about new hours? Need to get the word out about a special event in one of your branches? Have a newsletter that you send out monthly? MessageBee is the marketing tool for your library.
How MessageBee works
Features of MessageBee
Central hub that centralizes all your channels in one
Drag-and-drop editor makes creating emails a breeze
Media library to upload images, logos, and graphics
Stock image library from Unsplash
AI-powered image creator
Hero Images to create bold designs
Automate your library card renewals
Automated Borrower Renewal automates library card renewals, ensuring patrons maintain uninterrupted access while keeping records up to date. This seamless process runs in the background, reducing staff workload and improving patron experience.
ABR cuts down on admin work for staff.
Enable your staff to focus on patrons and service.
Eliminate time-consuming address verification tasks.
Automate renewals and address updates to save staff time.
Patrons don’t need to worry about card expirations.
Automated Borrower Renewal provides proactive MessageBee email reminders.
